Employee advocacy

Ghostart vs Clearview Social

Compare a one-click sharing model with a voice-first approach built for AI visibility work.

Ghostart is a sister company to Togethr — the team who launched employee advocacy programmes for John Lewis & Partners, Post Office and Waitrose.

Built on Real Employee Advocacy Experience

Ghostart is a sister company to Togethr. Together we've helped launch employee advocacy programmes for some of the UK's best-known brands:

  • John Lewis & Partners — Engaging partners as brand ambassadors
  • Post Office — National network activation
  • Waitrose — Retail employee advocacy at scale
  • BT, Iceland Foods, River Island, ICAEW, The Big Issue
Ghostart is a sister company to Togethr.
John Lewis & Partners
Waitrose
Post Office
Barclays
Iceland
River Island
The Big Issue
BT
Ecosphere
Crowdfunder

Logos reference Togethr Linkedin training clients or clients who used Togethr's prior advocacy platform, Togethr app.

We saw what worked. We saw what didn't. We saw employees struggle to sound authentic while sharing corporate content. Content written for everyone sounds like no one, and it rarely gives a reader, or an AI answer, anything specific to repeat.

So we retired our legacy platform and built Ghostart from scratch.

Your SEO tool has an AI-visibility tab? What it covers, and what Ghostart adds

Feature Comparison: Clearview Social vs Ghostart

We compare on approach and capabilities — not pricing.

Feature Comparison

This is a feature comparison — not a pricing comparison.

FeatureClearview SocialGhostart
Primary FocusEasy content sharingVoice-first creation
Content SourceAdmin-uploaded libraryAI from personal insights
Voice DiscoveryAI captions and variations; individual voice discovery not shownGuided voice exercises per person
Writing diagnosticsNot shown on public pagesBeige-ometer highlights generic phrasing
AI-visibility measurementNot offeredAI answer checks across the surfaces in your plan (up to six)
AI FunctionCaptions, variations, scheduling and delegated postingOriginal content creation and AI answer checks
Target SectorProfessional services focusAll professional sectors

Compared against Clearview Social’s own published material on 5 September 2026 — source. Features they have not published are not listed here.

About Clearview Social

Clearview Social is often positioned as an easy one-click way to share company-approved content, especially in professional services.

It typically starts from an admin-managed library and focuses on simplifying distribution and scheduling.

How Ghostart Differs

  • Before they publish, your team runs it through Ghostart. We learn each person's voice through guided exercises and their own writing, alongside the company's context.
  • Ghostart is built for original content in each person's voice and the business's AI visibility, not one-click distribution of the same content.
  • Ghostart uses guided exercises to capture voice and expertise, then generates original content from insights.
  • Ghostart includes Beige-ometer authenticity scoring to keep posts human and personal.

When Clearview Social is the better choice

Professional services firms who want one-click sharing with the least possible setup — content discovery, scheduling optimisation and corporate posting, without a programme to administer.

Frequently Asked Questions

What is Clearview Social?

Clearview Social is an employee advocacy platform that focuses on making it easy for employees to share company-approved content with one click, often via email and internal tools.

Is Ghostart an alternative to Clearview Social?

Yes. Clearview Social focuses on distribution and ease of sharing. Ghostart focuses on voice discovery and original content in each person's voice, tied to the questions buyers ask AI.

Does Ghostart replace scheduling tools?

Partly. Ghostart schedules personal LinkedIn posts and publishes to WordPress and Ghost through connections; other channels use copy-out. Clearview Social covers more networks for distribution, and the two can run side by side.

What does “voice-first” mean in practice?

It means starting with each employee’s real expertise and perspective via guided exercises, then generating content from those insights rather than distributing the same corporate content to everyone.

Ready to Move Beyond Legacy Employee Advocacy?

See how Ghostart helps your team publish in their own voices — and get found by AI.

Ghostart is a sister company to Togethr — the team who launched employee advocacy programmes for John Lewis & Partners, Post Office and Waitrose.

Choose where to focus first

A good result on one AI tool can hide a gap on another. Tell Ghostart which tools matter to your business. Your visibility stays as measured; a separate view shows your priorities, dated buyer research where it applies, and gaps that need more evidence.

Research is incomplete. Ghostart shows unknown significance when it has no matched evidence, and keeps Gemini, Google AI Mode and AI Overviews separate. These estimates do not predict sales or guarantee recommendations.

Compare how each product separates measured results from estimates and explains its priorities. Ask to see the evidence and a recommendation for your own market.

Read how AI tool priorities work →