Ghostart

Better LinkedIn posts — not just faster.

If you hesitate before hitting publish — Ghostart is for you.

Ghostart is a decision-support tool for people who hesitate before publishing — helping you decide what’s worth saying so you can share with confidence, without sounding generic or templated.

Beige‑ometer™ — a second pair of eyes before you post

Flags when a draft feels vague or “too LinkedIn”.
Shows what’s missing (specificity, POV, you).
Explains why — and helps you rewrite it.

Read the full explanation

You know what you want to say — but not always how to say it. Ghostart helps you judge a draft before you attach your name to it.

Use the Beige‑ometer™ as a second pair of eyes before you post — it flags when a draft feels vague or “too LinkedIn”, shows what’s missing, explains why, and helps you rewrite it.

Draft. Check. Rewrite. Publish… and actually sound like yourself.

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No credit card required.

What can I help you do?

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Why Ghostart?

If you hesitate before hitting publish, Ghostart gives you clarity at the moment it matters.

Most tools help you write faster. Ghostart helps you write better — with a clearer point of view and a voice that sounds like you.

Beige‑ometer™ second pair of eyes

Catch “too LinkedIn” drafts before you post, with clear feedback and fixes.

Built from your voice (not templates)

Exercises help you find your stories, POV, and tone — so drafts feel grounded.

Better judgement while drafting

A calm check for specificity, real opinion, and templated tells.

No credit card required.

Features & benefits

Core features

Smart post creation with live preview
Beige‑ometer™ authenticity scoring
Personal brand discovery exercises
Intelligent content calendar
Content atomiser
Ideas bank

Key benefits

Build recognition with content that sounds like you
Spend less time second‑guessing what to post
Say something clearer (and more worth reading)
Improve your writing over time (not just one post)

Built from your brand exercises

Personalised from real exercises, not prompts.

A second pair of eyes

Beige‑ometer™ feedback to improve every draft.

Fewer steps, faster publishing

Minimal clicks from idea → draft.

Free, no credit card

Discover your personal brand

Turn your experience into a clear strategy. Guided exercises across six categories build audience profiles, content pillars and a voice guide that powers everything Ghostart creates.

BarriersNicheAudienceContent strategySuccess metricsProfile strategy

11 guided exercises

Practical prompts that reveal your positioning and stories.

Audience profiles

Primary, secondary and tertiary segments mapped clearly.

Voice and tone guide

Write in a style that feels like you, not generic drafts.

Content pillars & story bank

Never run out of relevant, authentic ideas.

What it’s not

Not a post factory or one-click generator
Not a growth hack or “10x” engagement tool
Not a scheduling-first platform
Not a template library that makes everyone sound the same

Ghostart is a judgement-and-confidence tool at the moment it matters — so you can publish in your voice without sounding generic or templated.

Who uses Ghostart

Job seekers & career changersProfessionals seeking promotionSales & business developmentEntrepreneurs & foundersConsultants & freelancersEmployed professionals (career insurance)

Less

time spent staring at a blank page

specificity and point of view

Fewer

Templated tells and corporate filler

repeatable weekly system

Beige‑ometer™

The second pair of eyes before you post

The Beige‑ometer™ flags when a draft sounds generic, vague, or “too LinkedIn” — explains why it feels off — and helps you rewrite until it sounds human, specific, and like you.